Cape Town has been named the best city brand in Africa, followed by Cairo and Johannesburg.
CAPE TOWN. photo credit: Wikipedia
JOHANNESBURG. photo credit: Timeout
CAIRO. photo credit: BBC Travel
The ranking is based on a global survey of close to 15,000 members of the public conducted in April 2023 in 20 countries on all continents to measure perceptions of the world’s top 100 cities.
Cape Town has recorded stronger brand perceptions than any other African city in the study with a score of 62.9 out of 100, driven by its high familiarity among respondents in the continent.
Cape Town boasts natural beauty and offers a diverse cultural scene and a promising economic environment. Its vibrant lifestyle and growing business ecosystem make it an irresistible choice for those seeking a balanced life.
Below is a table of ranking;
Rank City Country Score
- Cape Town South Africa 62.9
- Cairo Egypt 60.7
- Johannesburg South Africa 59.7
- Casablanca Morocco 59.3
- Lagos Nigeria 56.7
- Nairobi Kenya 55.1
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